THAMRIN, P. B.; HASYIM, I. . Pengaruh Word of Mouth dan Personal Selling terhadap Niat pakai melalui Brand Image (Studi Kasus pada Bank Digital Jenius). INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia, [S. l.], v. 6, n. 2, p. 266 - 280, 2023. DOI: 10.31842/jurnalinobis.v6i2.274. Disponível em: http://inobis.org/ojs/index.php/jurnal-inobis/article/view/274. Acesso em: 5 may. 2024.